Life is a game. Dreams are within reach.
The world Fabien Claude-Storz spends his childhood in has no museums or art galleries. It’s a world made of concrete and staircases where artists spray their art in the street and on the walls inside his building.
Their freestyle attracts him like a magnet. Inside the social housing complex, doors are broken and hallways smell of urine but the walls feel alive to the boy. They scream the anger, the dreams and love declarations that artists spray there for everyone to see. Drawings of some get day after day covered or transformed by others.
This permanent evolution fascinates the young Fabien as much as it leaves his father indifferent.
As far as the man is concerned, art can only be seen in museums and collections. This devaluing of what the boy loves is hurtfull to him.
Although drawing and tagging are his lifeline, he doesn’t admit his urge to create. He needs art to help him question the world and his pain. Through street art he feels he can speak his truth.
When a piece of art “gets to him”, he sees his reality transported inside the artist’s imagination. His emotions rise up and push him to face his fears and use them as strengths.
He starts revisiting comics, images from films he loves and street art pieces. He creates with urgency and instinct. Most of his work is a wink to polo. A sport he wouldn’t have dared to dream of playing as a child. A passion that imposed itself upon him, completely out of touch with the world he comes from.
A week-end, visiting his parents, he shows his father one of his drawings. “What do you expect me to do with that” is the man’s first reaction, followed by ongoing criticism.
That day the designer’s creativity fought its first naysayer and Fabien Claude-Storz’s sight got clear. He creates to challenge everything he heard growing up. Life is a game. Dreams are within reach.
Polo represents a certain lifestyle, playing polo is madness on every level. It’s extravagant, dangerous, exhilarating and addictive. It’s a gift you give yourself out of passion, to let go, to live fully. Each of Fabien Claude-Storz’s drawings is an anthem to this craziness. One represents the frenzy of a polo player who is constantly changing hemisphere to live an eternal summer and participate in all the tournaments of the world.
Another is dedicated to the euphoria, to the pure physical pleasure felt by the players who throw themselves after the ball.
Printed on T-shirts, these images are worn like armor. It is said that Mayan warriors drew their courage from pectoral jewelry to find the strength to protect their sacred sites. On the Tag T-shirts, the emblematic red dragon and white horse of the Maison Claude & Storz protect and cultivate in an explosion of color what we have most precious : our inner child.